Country profile · 2025
Business software and digital adoption in Spain
Spain splits the series: above the median on AI use (20.3%), CRM use (33.3%), ERP use (60.4%), BI software use (23.0%) and online selling (28.6%), below it on paid cloud use (41.6%), documented security policies (30.7%) and hard-to-fill ICT vacancies (4.0%).
Spain, figure by figure
8 indicators- 01
Spain is 22nd of 33 for paid cloud use: 41.6%, which is 6.4 points below the median (48.0%). Serbia (41.5%) follows; Latvia (44.1%) is one place up. Eurostat isoc_cicce_use, 2025 Verified
- 02
At 20.3%, AI use in Spain runs 2.3 points above the median of 18.0% (14th of 33), behind Lithuania (21.3%) and ahead of Ireland (19.6%). Eurostat isoc_eb_ai, 2025 Verified
- 03
Spain places 9th of 33 for CRM use with 33.3%, 9.0 points over the median (24.3%). Sweden (33.9%) is one place ahead, Cyprus (33.1%) one behind. Eurostat isoc_eb_iip, 2025 Verified
- 04
Ranked 3rd of 33 for ERP use: 60.4% of enterprises in Spain use an ERP package. Denmark (66.2%) leads by 5.8 points; the series median is 41.0%. Eurostat isoc_eb_iip, 2025 Verified
- 05
23.0% of enterprises in Spain use business intelligence software: 10th of 33, 7.1 points clear of the 15.9% median, with Luxembourg (23.6%) directly above. Eurostat isoc_eb_iip, 2025 Verified
- 06
For online selling the figure is 28.6%, 11th of 33; Serbia (28.8%) ranks one higher, the Netherlands (28.6%) one lower, and the median is 25.5%. Eurostat isoc_ec_esels, 2025 Verified
- 07
30.7% of enterprises in Spain hold a documented ICT security policy: 3.7 points under the 34.4% median, 19th of 33, between Norway (31.5%) and Türkiye (30.5%). Eurostat isoc_cisce_ra, 2024 Verified
- 08
On hard-to-fill ICT vacancies Spain sits in the middle of the series: 4.0%, 0.9 points under the 4.9% median, 21st of 32 between Hungary (4.0%) and Albania (3.8%). Eurostat isoc_ske_itrcrs, 2024 Verified
How Spain compares
Ordered by mean rank over all indicators, Spain is 12th of 33 (13.6), directly between Lithuania (13.6) and Austria (13.8).
Its highest placing is ERP use, 3rd of 33 at 60.4%; its lowest is paid cloud use, 22nd at 41.6%.
ERP runs 27.1 points ahead of CRM (60.4% against 33.3%), a wider gap than the series median of 13.9.
Against the EU27 value instead of the median, Spain is ahead on 5 of 8: furthest ahead on ERP use (+13.9), furthest behind on paid cloud use (−11.1).
| Highest rank first | Spain | Rank | vs median | vs EU27 | Year |
|---|---|---|---|---|---|
| ERP | 60.4% | 3/33 | +19.4 | +13.9 | 2025 |
| CRM | 33.3% | 9/33 | +9.0 | +4.8 | 2025 |
| BI software | 23.0% | 10/33 | +7.1 | +6.7 | 2025 |
| E-commerce sales | 28.6% | 11/33 | +3.1 | +5.0 | 2025 |
| AI | 20.3% | 14/33 | +2.3 | +0.4 | 2025 |
| Security policy | 30.7% | 19/33 | −3.7 | −4.8 | 2024 |
| ICT vacancies | 4.0% | 21/32 | −0.9 | −1.5 | 2024 |
| Paid cloud | 41.6% | 22/33 | −6.4 | −11.1 | 2025 |
Software vendors based in Spain
26 in the database26 products from vendors headquartered in Spain are listed in 21 of our 185 software categories. Where they are most numerous:
- Tax compliance (3 of 18): Marosa, Quaderno and Edicom
- Influencer marketing (2 of 16): Influencity and Heepsy
- PIM software (2 of 13): Plytix and Sales Layer
- Travel management (2 of 14): Perk (formerly TravelPerk) and Amadeus Cytric
- Social media management (1 of 16): Metricool
- Real estate CRM (1 of 19): Inmovilla
- Chatbot Software (1 of 11): Landbot
- Proposal & quote management (1 of 12): Nusii
- Form builders (1 of 15): Typeform
- GEO agencies (1 of 12): GrowPad
Also listed in: HR Software, Cash flow forecasting, eLearning authoring tools, Electronic signature, Project portfolio management, Warehouse management, Channel manager, Cloud storage, Document management, Mobile device management, PDF editors.
Spain in our reports
1 further figure for Spain is published in our reports:
- 64.8% of enterprises provide continuing vocational training courses. (Training report, point 38; Eurostat 2020)
Spain is also named in the country rankings of these reports: business software, point 34 and business software, point 43.
Enterprises with 10+ employees. Method and citation · previous: Slovenia · next: Sweden