Best Product Review Software in 2026

Review apps look identical on a features page and differ on the invoice.

This guide ranks eleven of them by how the bill grows: whether orders, user accounts, domains or invitations are metered, what sits behind the paid tier, whether a price is published at all, and how easily reviews move to another app.

Vendors can pay for more visibility on this website, for example a higher place in a ranking or more room on a page. Commercial relationships can also affect which products we feature and how prominently. Every vendor link is marked the same, whatever the arrangement behind it. How that works.

In short

What product review software does

Product review software asks buyers for reviews after a purchase, moderates what comes back, and shows ratings, photos and text on product pages and in search results.

01

The top three

11 tools reviewed
02

How we ranked these

5 criteria, in order

Five tests decide the order: setup effort, real cost, how your data leaves, whether you can walk away, and who the product review tool was built for. Vendors outside the best-known names fill places 1 to 3 when they exist, and the big brands rank from place 4. Why those five, and why there is no score out of ten, is on the how we work page.

11tools reviewed
8publish a price
4have a free tier
3countries represented
03

Compared at a glance

11 tools
#ToolCountryPricingFree tier Right forNot for
#1Judge.meNot stated by the vendorFree plan; one paid plan per month, publishedYesSmall shops wanting unlimited reviews at a flat cost that ignores order growthTeams needing a stated company location before they sign
#2JunipNot stated by the vendorFree plan; paid per month by user accounts, publishedYesBrands with large order counts but only a few people logging inStore groups running many storefronts from one account
#3FeraNot stated by the vendorPer month by order volume, published; trial on paid plans—Growing stores that want headcount to stay out of the review billStores that need a permanent no-cost plan to start
#4LooxNot stated by the vendorPer month per plan, published; trial on higher plans—Visual-led stores that want customer photos and videos on their product pagesStores wanting a stated company location and trial length
#5GrowaveUnited StatesPer month by order band, published; 14-day trial—Stores that can predict order counts and want overage priced upfrontStores whose monthly orders swing widely between seasons
#6OkendoNot stated by the vendorQuoted by monthly order volume; annual terms usual—Mid-sized brands that want reviews bundled with loyalty or surveysSmall stores wanting a price before talking to anyone
#7FeefoUnited KingdomPer month per package, published; top package custom—Shops that want review invitations over email, SMS or WhatsApp, and that can budget a fixed monthly packageStores that want to try the service without paying first, or that need pricing driven by order count
#8Reviews.ioNot stated by the vendorPlans on a pricing page; sign-up offers 400 invitations at no charge—Merchants who want to test invitations first, since the sign-up form offers 400 at no chargeTeams that must compare a plan price against other tools before booking a call
#9Shopper ApprovedNot stated by the vendorQuoted per organisation; 15-day trial, no card—Shops that mainly want store-level ratings and a short test firstBuyers who need confirmed product-level review features today
#10Yotpo ReviewsNot stated by the vendorFree plan to 50 orders; paid published, higher tiers customYesBrands already using Yotpo loyalty who want reviews in the same vendorStores wanting a clear published price from entry to scale
#11TrustpilotNot stated by the vendorFree tier; paid plans per domain, published; Product Reviews add-on unpricedYesBrands already weighing a Trustpilot profile that want product reviews added to a paid plan, with a free tier of 50 invitations to startSmall stores that need a monthly contract or a single all-in price for product reviews

A vendor's country is its home or contracting jurisdiction. Where it hosts data is another matter and is mentioned per entry when different.

04

The 11 tools, reviewed

Ranked

1. Judge.me · 2. Junip · 3. Fera · 4. Loox · 5. Growave · 6. Okendo · 7. Feefo · 8. Reviews.io · 9. Shopper Approved · 10. Yotpo Reviews · 11. Trustpilot

#1 Judge.me

Unlimited reviews on a free plan, one paid step above it

Ranked #1 of 11 in Best Product Review Software in 2026.

Free tierPublished pricingElsewhere

Judge.me lists SOC 2 Type 2 and ISO 27001 on its free plan. The paid Awesome plan adds AI snippets, summaries and responses, social and Google Shopping feeds, referrals with coupons, all integrations and full customisation.

Nothing on the pricing page ties the charge to orders or to staff numbers. What the page does not state is where the company is based, and it names no trial because the free plan fills that role.

What stands out
  • Free plan
  • Single paid tier
  • Unlimited reviews
Where it costs you
  • Referrals, coupons and the Google Shopping feed are absent from the free plan
  • The pages read name no country or company location, so the contracting party needs checking
Right for

Small shops wanting unlimited reviews at a flat cost that ignores order growth

Wrong for

Teams needing a stated company location before they sign

Not stated by the vendorFree plan; one paid plan per month, published

#2 Junip

Reviews with unlimited orders where price steps follow user accounts

Ranked #2 of 11 in Best Product Review Software in 2026.

Free tierPublished pricingElsewhere

Junip separates itself by removing the order meter entirely: the free tier, Core, Growth and Premium all list unlimited orders and requests, and only user accounts differ. That favours a lean team and punishes an agency that needs a login per client.

Paid plans show a seven-day trial, which is a short window to judge review volume. The company's location could not be found on the pricing page, and the about page returned an error.

What stands out
  • Free plan
  • Per-account pricing
  • Trial on paid plans
Where it costs you
  • Additional stores are charged per store after the included ones
  • Junip AI is marked as an extra-cost feature, so the listed tier is not the whole bill
Right for

Brands with large order counts but only a few people logging in

Wrong for

Store groups running many storefronts from one account

Not stated by the vendorFree plan; paid per month by user accounts, published

#3 Fera

Seven plans by order count, with unlimited users on each

Ranked #3 of 11 in Best Product Review Software in 2026.

Published pricingElsewhere

Fera sells order capacity and nothing else: every paid plan includes unlimited reviews, users and storage, with the number of monthly orders as the single dial. Yearly billing lowers each monthly figure.

The pricing page says no plan is free, and a trial comes with every paid one, though its length is not stated. The footer says the product is made in the USA and Canada but gives no registered-office country.

What stands out
  • Order-based tiers
  • Unlimited users
  • Trial on paid plans
Where it costs you
  • The entry plan has basic customisation and no AI review replies
  • Overage is handled only by upgrading to the next plan, so a seasonal spike changes the tier
Right for

Growing stores that want headcount to stay out of the review bill

Wrong for

Stores that need a permanent no-cost plan to start

Not stated by the vendorPer month by order volume, published; trial on paid plans

#4 Loox

Photo and video reviews, billed monthly through Shopify

Ranked #4 of 11 in Best Product Review Software in 2026.

Published pricingElsewhere

Loox publishes three plans and a long comparison table. The top plan adds unlimited review requests and referrals plus priority support.

The importer section lists a one-click import from Judge.me and a spreadsheet import, which eases arrival; export terms are not shown on that page. Exact monthly figures did not render reliably as text, so check the live page before budgeting. The company's country is not stated.

What stands out
  • Photo reviews
  • Monthly billing
  • Visual widgets
Where it costs you
  • Beginner is capped at 500 total orders and has no video reviews or referrals
  • Removing Loox branding needs the Convert plan
Right for

Visual-led stores that want customer photos and videos on their product pages

Wrong for

Stores wanting a stated company location and trial length

Not stated by the vendorPer month per plan, published; trial on higher plans

#5 Growave

Order-band pricing with a stated overage per extra hundred orders

Ranked #5 of 11 in Best Product Review Software in 2026.

Published pricingNorth America

Growave states its overage rates, which most vendors here leave vague: twenty per extra hundred orders on the entry band, falling to ten on the third. The top plan removes limits for a fixed fee and is arranged through a consultation.

Uninstalling before the fourteen days end costs nothing. The terms list Growave LLC at an address in Dover, Delaware; no parent or owner is named, and the pages read do not describe individual features.

What stands out
  • Order bands
  • Overage per 100 orders
  • 14-day trial
Where it costs you
  • Overage on the entry plan makes it dearer than the Growth plan near 1,500 orders
  • The fixed top plan is by consultation, not a card purchase
Right for

Stores that can predict order counts and want overage priced upfront

Wrong for

Stores whose monthly orders swing widely between seasons

United StatesPer month by order band, published; 14-day trial

#6 Okendo

Order-volume tiers and bundles, priced after a call

Ranked #6 of 11 in Best Product Review Software in 2026.

Pricing on requestElsewhere

Okendo divides its range into a platform subscription, priced by order volume, and separate product subscriptions that run monthly or annually. Three bundles pair reviews with referral, quiz, loyalty or survey tools, and the page claims they cost thirty per cent less than buying the parts apart.

The claim is the vendor's own and cannot be checked without a quote. No country appears on the pages read, only investor logos on the about page.

What stands out
  • Quoted price
  • Annual terms
  • Product bundles
Where it costs you
  • Exceeding an order limit means upgrading or buying one-off credit top-ups
  • No plan or trial is named on the pricing page, so evaluation starts with sales
Right for

Mid-sized brands that want reviews bundled with loyalty or surveys

Wrong for

Small stores wanting a price before talking to anyone

Not stated by the vendorQuoted by monthly order volume; annual terms usual

#7 Feefo

Verified-customer reviews sold in two published monthly packages

Ranked #7 of 11 in Best Product Review Software in 2026.

Published pricingEurope

For a product review buyer, Feefo is a packaged service more than a Shopify-style app. Two packages carry a published monthly price in pounds, and the jump from Essentials to Enhanced adds a campaign manager, NPS, custom surveys, A/B testing and a named customer success manager.

The homepage says reviews come only from verified customers. Expect to commit to a package, and to ask for a quote if API exports or multi-domain control matter.

What stands out
  • Verified reviews
  • Two published packages
  • Email SMS WhatsApp
Where it costs you
  • Essentials includes 200 email requests a month, so a store with larger order volume moves to the 299 GBP package.
  • Prices are quoted in pounds with VAT added, which suits UK billing more than shops invoiced elsewhere.
  • The top package is custom, so API exports and single sign-on cannot be costed from the page.
Right for

Shops that want review invitations over email, SMS or WhatsApp, and that can budget a fixed monthly package

Wrong for

Stores that want to try the service without paying first, or that need pricing driven by order count

United KingdomPer month per package, published; top package custom

#8 Reviews.io

Product, company and local reviews, plus Google Seller Ratings

Ranked #8 of 11 in Best Product Review Software in 2026.

Pricing on requestElsewhere

The reviews.io menu is the widest of the tools here on paper: company, product and local reviews, video reviews, SMS requests, review import, publishing, in-store reviews and Google Seller Ratings. The gap is the price.

Nothing could be read on plans, so ranking it against the others rests on features and the 400 free invitations alone. Ask for a quote, and check which of those menu items sit inside the plan you are offered.

What stands out
  • Product reviews
  • SMS reviews
  • Google Seller Ratings
Where it costs you
  • The pricing address returned a Page Not Found page, so no plan cost could be recorded.
  • The replacement page behind the New Pricing link returned no readable text.
  • The vendor names no company country or owner, only phone numbers in four countries.
Right for

Merchants who want to test invitations first, since the sign-up form offers 400 at no charge

Wrong for

Teams that must compare a plan price against other tools before booking a call

Not stated by the vendorPlans on a pricing page; sign-up offers 400 invitations at no charge

#9 Shopper Approved

Store ratings with a 15-day trial and no card

Ranked #9 of 11 in Best Product Review Software in 2026.

Pricing on requestElsewhere

Shopper Approved is the thinnest entry here, and this page says so rather than guess. The offer visible on its homepage is a trial of Store Ratings lasting fifteen days without a card.

Pricing sits on a separate results subdomain that showed no numbers in the text read. Neither owner nor country is stated: the footer carries only a copyright line. Ask directly whether product reviews are part of any suite.

What stands out
  • Store ratings
  • 15-day trial
  • Quoted price
Where it costs you
  • Product reviews are not named in the text read, only store ratings and two suites
  • The pricing page shows no prices, so cost depends on a conversation
Right for

Shops that mainly want store-level ratings and a short test first

Wrong for

Buyers who need confirmed product-level review features today

Not stated by the vendorQuoted per organisation; 15-day trial, no card

#10 Yotpo Reviews

Order-limited reviews tiers, with a limited free plan

Ranked #10 of 11 in Best Product Review Software in 2026.

Free tierPublished pricingElsewhere

Yotpo prices Reviews and UGC by monthly orders: a free plan up to 50, then Starter and Pro tiers each capped at 500. Loyalty and Referrals is a separate product with its own free plan.

The about page lists offices in New York, Tel Aviv, Sofia, Sydney, London and Toronto without naming a headquarters, so the contracting country is unclear. Request the answer in writing before purchase.

What stands out
  • Free plan
  • Order limits
  • Custom top tiers
Where it costs you
  • The FAQ starting price conflicts with the pricing table, so the real entry cost needs written confirmation
  • Premium and Enterprise tiers are custom quotes, with no trial named
Right for

Brands already using Yotpo loyalty who want reviews in the same vendor

Wrong for

Stores wanting a clear published price from entry to scale

Not stated by the vendorFree plan to 50 orders; paid published, higher tiers custom

#11 Trustpilot

Product reviews sold as an extra on Trustpilot business plans

Ranked #11 of 11 in Best Product Review Software in 2026.

Free tierPublished pricingElsewhere

Among product review tools Trustpilot is the odd one, because the product feature is bolted onto business plans built for a company profile. The ladder runs Free with 50 invitations, Plus with 300 and a 14-day trial, Premium with 1,000, then custom Enterprise.

Each domain is priced alone and the contract is prepaid. A buyer should add the unlisted add-on to the plan figure before comparing it with the app-style tools.

What stands out
  • Product Reviews add-on
  • Per-domain pricing
  • 12-month contracts
Where it costs you
  • Plus starts at 319 a month per domain on annual billing, so a second storefront doubles that bill.
  • The first term is twelve months, prepaid, which removes the monthly exit other tools allow.
  • Product Reviews is an add-on to Plus, Premium and Enterprise, and no add-on price is listed.
Right for

Brands already weighing a Trustpilot profile that want product reviews added to a paid plan, with a free tier of 50 invitations to start

Wrong for

Small stores that need a monthly contract or a single all-in price for product reviews

Not stated by the vendorFree tier; paid plans per domain, published; Product Reviews add-on unpriced
06

How to choose product review software

Product review software asks buyers for reviews after a purchase, moderates what comes back, and shows ratings, photos and text on product pages and in search results. These are the questions that actually differ between vendors, in the order we would ask them.

  1. 01

    Check who publishes a price

    3 vendors on this page sell by quote, while 8 publish a pricing model you can read today: Judge.me, Junip, Fera, Loox, Growave, Feefo, Yotpo Reviews, Trustpilot.

  2. 02

    Look at where the vendor sits

    Where a company is established decides which courts and regulators can reach it. Here that means 3 countries: Elsewhere 9, North America 1, Europe 1.

Order counts, user accounts and domains each meter differently

Product review software is billed on three different meters, and the meter decides who pays more as the business grows. Fera, Growave and Yotpo Reviews charge by monthly orders, so a seasonal peak pushes the store into a higher tier. Junip lists unlimited orders on every plan and charges by user accounts, which suits a lean team and punishes an agency.

Trustpilot prices per domain, so a second storefront doubles the cost. Judge.me charges one flat figure above its free plan whatever the volume. Growave publishes overage per hundred orders, and its entry plan overtakes the next tier near 1,500 orders. Compare the tools at your own busiest month, not an average one, because that month sets the tier you will actually be billed for.

  • Write down peak monthly orders, storefronts and logins before reading any price list.
  • Ask each vendor what happens in the month you exceed a limit.
  • Price the second domain or store now, not after launch.

Store ratings and product reviews are not the same purchase

A shopper looking at a product page wants reviews of that item, while a Google seller rating describes the shop. Some vendors in this market sell both, others only one, and the pages are not always clear which. Shopper Approved describes Store Ratings, and the text read never named product reviews, so confirm that point first.

Trustpilot sells Product Reviews as an add-on to paid plans, with no add-on price listed. Feefo lists product and service reviews in both published packages, while Reviews.io lists product, company and local reviews as separate solutions. Loox centres on photo and video reviews for products. Ask each vendor for the exact module name in writing, together with what it costs.

  • Ask whether product-level reviews are included or sold as an add-on.
  • Check that ratings can reach Google Shopping and rich snippets, and on which plan.
  • Confirm how store ratings and product reviews are displayed separately.

Moving reviews between apps is where lock-in hides

Reviews are the asset you are renting, and a switch loses them unless the new app imports the old format. Loox lists a one-click import from Judge.me and a spreadsheet import, so those two have an obvious route between them. The pricing pages read for Okendo, Fera, Junip and Yotpo Reviews say nothing about export, so their exit terms are unknown until you ask.

Judge.me's free plan keeps unlimited reviews, which lowers the cost of staying a while before deciding, though the page read does not describe how its reviews can be exported. Request a sample export during any trial, open it, and check that photos, replies, dates and reviewer names came with the text, not just the stars.

  • Export a sample before you pay, and open it in a spreadsheet.
  • Check that photos, video links and merchant replies are in the file.
  • Ask whether reviews stay publicly visible during the notice period.

Quoted prices and trials change how you compare Okendo, Feefo and Yotpo Reviews

Eight of eleven tools here print figures, and the other three make you ask. Okendo shows five order tiers with no prices and normally sells on annual terms; Shopper Approved lists none on the pricing page read. Yotpo Reviews prints a table, yet its own FAQ quotes a different starting price, so that table needs written confirmation.

Feefo publishes starting monthly prices excluding VAT for two packages and keeps API exports for a custom one. Trial lengths vary: fifteen days at Shopper Approved, fourteen at Growave and Plus on Trustpilot, seven for Junip's paid plans, unstated at Loox and Fera. Settle the real figure before a trial starts, so the trial tests the product and not the negotiation.

  • Get a written quote with currency and VAT stated.
  • Ask which features sit outside the quoted tier.
  • Note the trial length and what happens to data afterwards.

What goes wrong most often when buying product review software

  • Choosing on the entry price and discovering later that video reviews, referrals or Google Shopping feeds sit on a plan two steps higher.
  • Assuming a cheap plan is cheap forever when the meter is orders and the store is growing, as with Growave's overage per hundred orders, once the shop passes its order band.
  • Buying a store-rating service such as Shopper Approved when the product pages need item-level reviews.
  • Never opening a test export, so the first look at the data format comes the day the contract ends.
07

Frequently asked questions

6 answers
What is the best product review software in 2026?

Judge.me takes first place among the 11 we reviewed. The price list has one paid step. The free plan carries unlimited product and store reviews plus photo and video uploads, and the paid plan is described as the most the vendor ever charges, so order volume never moves the bill.

The split is the catch: referrals, coupons, Google Shopping and AI replies sit behind the paid plan. The vendor names no country there.

Which product review tools publish their pricing?

Published pricing exists for 8 products on this page:

  • Judge.me: Free plan; one paid plan per month, published.
  • Junip: Free plan; paid per month by user accounts, published.
  • Fera: Per month by order volume, published; trial on paid plans.
  • Loox: Per month per plan, published; trial on higher plans.
  • Growave: Per month by order band, published; 14-day trial.
  • Feefo: Per month per package, published; top package custom.
  • Yotpo Reviews: Free plan to 50 orders; paid published, higher tiers custom.
  • Trustpilot: Free tier; paid plans per domain, published; Product Reviews add-on unpriced.

The remaining 3 sell by quote.

Is there a free product review tool?

Judge.me, Junip, Yotpo Reviews, Trustpilot come with a no-cost entry point, a free plan or a self-hosted edition.

Where are these product review software vendors established?

Vendor countries on this page, Elsewhere 9, North America 1, Europe 1:

  • Judge.me: Not stated by the vendor.
  • Junip: Not stated by the vendor.
  • Fera: Not stated by the vendor.
  • Loox: Not stated by the vendor.
  • Growave: United States.
  • Okendo: Not stated by the vendor.
  • Feefo: United Kingdom.
  • Reviews.io: Not stated by the vendor.
  • Shopper Approved: Not stated by the vendor.
  • Yotpo Reviews: Not stated by the vendor.
  • Trustpilot: Not stated by the vendor.
What should you use instead of Judge.me?

The next in line are Junip, aimed at Brands with large order counts but only a few people logging in, and Fera, aimed at Growing stores that want headcount to stay out of the review bill.

Who should not buy Judge.me?

Teams needing a stated company location before they sign. Referrals, coupons and the Google Shopping feed are absent from the free plan.

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