Gong alternatives: 7 sales enablement tools compared
Buyers who look beyond Gong mostly want call recording and coaching without a platform fee on top of per-user licences, or they want recordings hosted in Europe. Gong now transcribes more than 70 languages and has added practice and coaching through Gong Enable. People move to smaller conversation intelligence products, or find their real problem was sales content.
Built for: Revenue teams wanting forecasts based on conversations, not CRM notes
Not for: Companies whose works council restricts call recording
01
Why buyers look past Gong
01
A platform fee on top of every licence
Gong is the most expensive product in this category. Its pricing page states that licences are priced per user and that a platform fee applies, based on the number of users supported; no figure is published and a proposal follows a form. Add the seat minimums and annual commitment, and a team of twenty meets a model built around substantial contracts.
02
Recording every call needs permission first
Conversation intelligence depends on recording customer calls, and consent is contested in several European jurisdictions. Works councils have a say in anything that monitors employee performance. Gong's analysis and its coaching both start from the recording, so a company whose works council restricts recording gets little from it.
03
Coaching is covered, content is not
Gong began as call analysis and has added Gong Enable, which detects skill gaps from recorded conversations and offers AI role-play practice. That helps a team that already records. It is still not a content library: a buyer whose trouble is sellers sending outdated decks will not fix it here, however accurate the reading of the pipeline is.
you want a signal on deal engagement without recording anyone
03
What each one does differently
1
Modjo
France · Quoted; no prices shown on the website
The closest like-for-like: call recording and deal analysis, hosted in France on AWS in the Paris region, with SOC 2 Type II certification and transcription in over 100 languages. Deal-risk analytics and coaching workflows are less developed than Gong's. It publishes no prices and describes itself as optimal from three sales reps.
Switch from Gong if your sellers work in several European languages or the works council asks where recordings are processed.
United Kingdom · Per seat per month, published; Recording seat from $83; 12-month minimum and one-time setup fee
Records, transcribes and scores calls with published seat prices: recording seats from $83 a month, insights seats from $42 and listener seats free, with no platform fee but a one-time setup fee and a minimum 12-month contract. Pipeline-risk analysis is shallower than Gong's and the integration list is shorter.
Switch from Gong if you have fewer than fifty sellers and want call coaching, not forecasting.
Belgium · Per seat per month, quoted; tiered editions
A different product: a content library and coaching in one platform, where Gong has coaching through Gong Enable but no library. It reports which assets buyers opened, not what was said on calls, and coaching sits in higher editions than the entry plan.
Switch from Gong if the real gap is content and coaching, not pipeline visibility.
Works on readiness before the call instead of analysing it afterwards: structured onboarding, certifications and graded pitch practice. Like Gong it is quoted per seat per year and sized for large teams, and it needs a dedicated owner to run the programmes.
Switch from Gong if you hire sellers in cohorts and ramp time is the number to improve.
Coaches through recorded practice pitches reviewed by peers and managers, with an audit trail on approved material, where Gong works from real customer calls. It is built for regulated financial sales; elsewhere the compliance machinery is overhead.
Switch from Gong if you sell financial services and seller material must be reviewed.
Enforces a sales methodology inside the deal record, so pipeline discipline comes from process and not from recordings. It has no call recording at all, publishes its per-seat price, and is itself a CRM, which means replacing or duplicating yours.
Switch from Gong if recording is off the table and you run a defined consultative process.
United Kingdom · Per seat per month, published; annual discount
Gives each deal a shared microsite and shows which buyer stakeholders opened what, a signal taken from buyer behaviour instead of call transcripts. The price is published and setup takes an afternoon. It has no recording, coaching or training.
Switch from Gong if you want a signal on deal engagement without recording anyone.
Gong is still the best answer to what is really happening in a pipeline, because it reads recorded conversations instead of what sellers typed into the CRM. A revenue team that forecasts from that analysis across many reps, sells mainly in English, and has settled consent with its legal team and works council will lose depth with every alternative listed here. For that team the commercial model is proportionate.
05
What moving off Gong involves
01
Recordings, retention and the consent behind them
Years of recorded calls sit in Gong. Decide which are needed for coaching or disputes, whether they can be exported, and whether the consent given covers storing them with a different provider. Raise this with legal and the works council before the notice date, not after.
02
The forecast loses an input
If managers forecast from Gong's deal warnings, a lighter replacement removes that signal. Jiminny and Modjo are both shallower on deal risk. Plan how the forecast is built during and after the switch, or the first quarter's number reverts to CRM optimism.
03
Notice periods and minimums
Gong is sold on an annual commitment with seat minimums, so leaving is a calendar matter. Read the renewal and notice terms first and pilot the replacement during the remaining term. Jiminny also asks for a minimum 12-month contract and Modjo for an annual one, so any overlap between the two is paid twice.
06
Questions about replacing Gong
5 answers
What is the best Gong alternative for European teams?
Modjo, if where recordings sit is the concern: it hosts data in France on AWS in the Paris region and is SOC 2 Type II certified.
Language alone no longer separates them, as Gong lists more than 70 languages including French, German, Spanish and Dutch. Modjo's deal-risk analytics are less developed.
Is there a cheaper alternative to Gong for a small sales team?
Jiminny publishes seat prices: recording seats from $83 a month, insights seats from $42 and free listener seats. It charges no platform fee, only a one-time setup fee, but does require a 12-month contract. You give up forecast-grade pipeline analysis and some integrations.
Does Gong replace a sales content platform like Highspot?
No. Gong analyses calls and, through Gong Enable, adds coaching and AI role-play practice built on those calls. Highspot is built around finding and governing sales content. They solve different problems, so decide which problem started the search before comparing the two on price.
Can Gong be used if a works council objects to call recording?
Not comfortably. Gong's analysis and its Gong Enable coaching both start from recorded conversations, so a company whose works council restricts recording is a poor fit.
Tools without recording, such as Membrain or trumpet, avoid the question, though they provide process discipline and buyer engagement data, not conversation analysis.
How is Gong priced?
Gong publishes no figures. Its pricing page says licences are priced per user, that there is a platform fee based on the number of users supported, and that integrating your existing tools is free.
You receive a customised proposal after stating your team size, from 1 to 50 users upwards.
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Sources
Checked 30 September 2026
Gong pricing page: per-user licences, platform fee, free integrations, proposal by team size.
