Shopify page builders let a merchant design landing pages, product templates and sections without hiring a developer.
This guide ranks eleven apps on the effort to get a first page live, the bill once page limits and testing are needed, how easily you can leave, and whether the vendor stands alone.
Vendors can pay for more visibility on this website, for example a higher place in a ranking or more room on a page. Commercial relationships can also affect which products we feature and how prominently. Every vendor link is marked the same, whatever the arrangement behind it. How that works.
In short
What shopify page builders do
A Shopify page builder is an app or toolkit that lets merchants lay out store pages and reusable sections visually and publish them without code.
Each shopify page builder was put through the same five questions, in sequence: how hard is setup, what does it really cost, how does data come back out, can you leave, and who is it for. The ranking then gives places 1 to 3 to challengers outside the best-known brands, if the category has such vendors, and the incumbents follow. The reasoning behind the five tests, and behind having no score out of ten, is set out on the how we work page.
Dutch AI builder turning prompts, screenshots and Figma designs into Shopify sections
Ranked #1 of 11 in Best Shopify Page Builders in 2026.
Published pricingEurope
Plans climb from a free level through Starter, Pro and Business, with Enterprise or Agency on custom terms. Starter adds 10 theme sections, 3 product templates and 1,000 AI credits; Pro lifts that to 20 sections, 4,000 credits and 10k A/B test sessions.
Agents build from a prompt, a screenshot or a Figma design. The legal entity is a Dutch limited liability company in Amsterdam, and the pages read name no parent.
What stands out
AI builder
Figma import
MCP calls
Where it costs you
Starter carries no A/B test sessions, so any split testing means moving up to Pro.
The free level stops at one published page, one blog post and one theme section.
Right for
Small Shopify stores wanting AI-built sections with every price stated in euros
Wrong for
Merchants who need split tests on a low plan
NetherlandsPublished monthly plans in euros, a free forever entry level, and a 7-day trial on Starter only
Drag-and-drop Shopify builder with AI credits and built-in conversion extensions
Ranked #2 of 11 in Best Shopify Page Builders in 2026.
Published pricingElsewhere
The Free tier gives one live page or section, five drafts and 50 AI credits a month. Standard allows 15 live pages and 200 credits, Pro 50 live pages and 800 credits, Premium unlimited pages and 2,000 credits.
Extras include a popup builder, upsell funnels and more than twenty built-in extensions such as Volume Discount and Back in Stock Notifications. The site gives two different template counts, 500+ and 400+.
What stands out
live editor
popup builder
upsell funnels
Where it costs you
Unlimited blog posts add a monthly charge on the Free, Standard and Pro tiers.
Pro runs one A/B test at a time, so wider testing needs the Premium tier.
Right for
Shopify-only merchants wanting popups, upsells and testing from one app
Wrong for
Stores that publish many blog posts on a small budget
Not stated by the vendorFour published monthly tiers, a free forever entry, seven-day trials on the paid ones, blog posts priced separately
Page and funnel builder with theme sections and post-purchase upsell pages
Ranked #3 of 11 in Best Shopify Page Builders in 2026.
Published pricingElsewhere
The free entry publishes a single page. Build lifts that to unlimited pages with 20 theme sections, Optimize to 100 sections, and Enterprise removes both caps.
Functions named include an Interactions Builder, a Sales Funnel Builder with post-purchase upsell pages and a connector for AI assistants. Headless pages are described as compatible with Hydrogen and Oxygen. Yearly prices are listed, yet the FAQ limits new customers to monthly billing.
What stands out
funnel builder
theme sections
MCP connector
Where it costs you
A/B testing is sold through the separate GEMX product, not inside the page plans.
The free entry publishes one page, and paid plans cap theme sections at 20 or 100.
Right for
Merchants who want funnels and upsell pages beside ordinary landing pages
Wrong for
Teams wanting testing bundled into the one subscription
Not stated by the vendorPublished monthly plans with an untimed free entry and no card needed; new customers are offered monthly billing only
AI page generation, templates, heatmaps and testing for Shopify stores
Ranked #4 of 11 in Best Shopify Page Builders in 2026.
Published pricingElsewhere
Three paid tiers climb in page limits: five published pages, then twenty with three A/B tests running at once, then unlimited pages with ten tests, 50-page heatmaps and 400 AI credits.
FlyMate drafts a page from a text description, and an AI Page Checkup scores pages and ranks fixes. It works with any theme and 130+ Shopify apps. The vendor's home page is silent on hosting and country.
What stands out
FlyMate AI
heatmaps
A/B testing
Where it costs you
Builder, the cheapest paid tier, stops at five pages.
Heatmap history of 180 days and unlimited A/B tests sit only in the top tier.
Right for
Stores wanting AI page drafts plus heatmaps and testing in one app
Wrong for
Shops that need many published pages on the cheapest plan
Not stated by the vendorPublished monthly tiers priced by page count, plus a free forever entry level
Block-based drag-and-drop editor for Shopify home, product and landing pages
Ranked #5 of 11 in Best Shopify Page Builders in 2026.
Published pricingElsewhere
Tiers step from three standard pages up to unlimited, with autosave drafts per page rising from 10 to 100 as the plan grows. Page types covered include home, product, collection, landing, blog, contact, 404 and password pages.
The home page claims compatibility with all Shopify themes and popular apps. A Free plan names a Premium trial without stating its length, and the footer shows a 2020 copyright.
What stands out
block editor
autosave drafts
page types
Where it costs you
Prices may vary with the vendor's campaigns, and the /pricing URL returned an error.
Free allows three standard pages, Basic ten and Pro fifty; only Single is unlimited.
Right for
Small stores wanting a simple block editor with a low monthly bill
Wrong for
Agencies managing many pages across several client stores
Not stated by the vendorMonthly subscription published on the home page, charged from sign-up until uninstall, amounts shift with campaigns, free entry level
Landing, product and home page builder from a store-focused app maker
Ranked #6 of 11 in Best Shopify Page Builders in 2026.
Published pricingNorth America
Starter covers five landing pages and one product page; Basic adds fifteen landing pages, five product pages and a collection page; Advanced is unlimited with a setup call and priority support.
The company is Zipify, LLC, with a mailing address in Fishkill, New York, founded in 2014 per its page. Sister apps include One Click Upsell, Smart Bundles and PerfectMatch quizzes. Billing runs through the Shopify invoice.
What stands out
landing pages
product pages
14-day trial
Where it costs you
Starter allows only one product page and one split-test page campaign.
Unlimited pages and split tests are reserved for the Advanced plan.
Right for
Merchants already using Zipify upsell or bundle apps and wanting one vendor
Wrong for
Stores wanting a permanent entry level that costs nothing
United StatesPublished monthly plans billed every 30 days through the Shopify invoice, with a 14-day trial on all three and ten percent off yearly
Visual Shopify page builder with 250 prebuilt elements and section templates
Ranked #7 of 11 in Best Shopify Page Builders in 2026.
Free tierPricing on requestElsewhere
The docs name Starter, Growth and Enterprise tiers above a Free plan meant for exploring, billed on the Shopify 30-day cycle or yearly at a reduced rate.
Development stores use a DEV plan with a Foxify brandmark on published pages. Editing is drag and drop, with over 250 ready-made elements. The only platform named is Shopify, and the docs do not say whether a trial exists.
What stands out
visual builder
250+ elements
dev store plan
Where it costs you
Plan amounts and numeric limits are not published in the vendor docs.
Development stores show a Foxify brandmark, and live publishing needs a paid tier.
Right for
Merchants happy to test inside the app before seeing any price
Wrong for
Buyers who need the full price before installing
Not stated by the vendorTiered monthly or yearly plans whose amounts appear only inside the app dashboard, with a development-store plan
Visual page builder for Shopify Hydrogen custom storefronts
Ranked #8 of 11 in Best Shopify Page Builders in 2026.
Pricing on requestElsewhere
Pay as You Go has a zero base and includes 10,000 view credits; Growth includes 500,000 and Scale 3,000,000, with further views at $2 per 10,000. Development stores are free of charge.
The terms page names the product only, giving no company country, legal entity or licence, so nothing can be said about ownership or open source. A trial is asked about in the FAQ, but the answer was not visible.
What stands out
Hydrogen
view credits
headless
Where it costs you
Every Content API request uses a view credit on every plan, so traffic raises the bill.
Each Shopify store needs its own plan unless an Enterprise agreement pools them.
Right for
Hydrogen storefront teams wanting visual editing that non-developers can use day to day
Wrong for
Standard theme stores that have no developer on hand
Not stated by the vendorUsage-based monthly base plus view credits, extra views billed in blocks, one plan needed per store
AI page builder for Shopify with section tests and a store audit
Ranked #9 of 11 in Best Shopify Page Builders in 2026.
Pricing on requestElsewhere
The home page lists section-level A/B testing, where two versions of one section run with expert review of results, and live translation of sections or whole pages. A Store Health feature audits SEO, speed, AI visibility and conversion issues.
It runs inside Shopify and is listed on the Shopify App Store. No integrations are named; the page says you can embed apps you already use. No trial period is stated.
What stands out
AI sections
Store Health
live translation
Where it costs you
No plan prices, currency or limits were visible, so the real cost cannot be estimated.
No country, owner or parent company is stated on the pages read.
Right for
Theme-based stores wanting AI sections added without rebuilding existing pages
Wrong for
Buyers who must compare plan prices before installing
Not stated by the vendorStarts at no cost per the home page; plan amounts and limits were not shown on the pages read
Builds Shopify and WooCommerce pages from Figma files, ads or screenshots
Ranked #10 of 11 in Best Shopify Page Builders in 2026.
Published pricingNorth America
Starter allows 100,000 visitor sessions a month with one custom domain and a setup call; Pro allows 500,000 sessions and ten hours of onboarding; Custom is sold by volume.
Pages can start from a Figma file, PDF, ad, link or screenshot, or copied from a live site. Further tools include A/B tests, heatmaps, a daily emailed report card and a purchasable domain with DNS and SSL set up. Refunds run for 14 days.
What stands out
session pricing
Figma import
ad research
Where it costs you
Paid plans are metered by monthly visitor sessions, so traffic growth moves the price.
The first paid plan is billed annually and starts well above most rivals listed here.
Right for
Brands building pages from existing designs, ads or competitor sites
Wrong for
Small stores that want only a simple Shopify page editor
United StatesPublished plans sized by monthly visitor sessions and billed annually, with a free forever entry
Page builder with separate A/B testing and personalisation modules for Shopify
Ranked #11 of 11 in Best Shopify Page Builders in 2026.
Published pricingElsewhere
Build covers 25 published pages and 2,000 monthly tracked users; Grow and Advanced remove the page cap and raise the user limits to 10,000 and 50,000. A/B Testing has three tiers and a 14-day trial on its Pro plan.
Personalisation has free dev stores and a Pro plan with unlimited personalisations. The company footer reads Shogun Labs, Inc., and no country is printed on the pages read.
What stands out
landing pages
A/B testing
personalisation
Where it costs you
A live store needs a paid page builder plan, since Draft Mode cannot publish.
Testing and personalisation are billed as extra plans on top of the builder.
Right for
Larger stores wanting testing and personalisation alongside the page builder
Wrong for
Small stores wanting one flat price for everything
Not stated by the vendorPublished monthly or yearly plans per module, sized by published pages and monthly tracked users, with a free draft mode
A Shopify page builder is an app or toolkit that lets merchants lay out store pages and reusable sections visually and publish them without code. Differences that change the outcome seldom sit in the features. Here is the sequence we would follow.
01
Check who publishes a price
The split is 8 published against 3 quoted. If you want to compare numbers first, start with Instant, EComposer, GemPages, PageFly, LayoutHub, Zipify Pages, Replo, Shogun.
02
Ask which country the contract runs through
The vendors on this page are based in 3 countries (Elsewhere 8, North America 2, Europe 1). The country of the contracting company sets which authorities can ask it for your data, whatever the hosting region.
Counting published pages before choosing a Shopify page builder plan
Page limits decide the bill more than any feature in this market, and each vendor counts them differently, so two plans that look alike can hold very different amounts of work. PageFly's first paid tier covers five published pages, while GemPages and LayoutHub both start with a free entry of one and three pages. EComposer splits live and draft pages, so a campaign with spare drafts still eats allowance.
Zipify Pages goes further and caps product pages, with one on Starter and five on Basic. Instant limits theme sections as well as pages. Before installing anything, list every landing page, product template and blog post you expect to keep live over twelve months, then price the tier that holds them, not the tier shown in the headline.
Count live pages and drafts separately
Check caps on product pages and theme sections
Price the tier for twelve months of pages
Where A/B testing and heatmaps are charged on top of Shopify page builders
Testing is rarely included at the entry tier, and the way it is metered differs from app to app. Shogun sells A/B testing as its own plan from a separate price list, and GemPages routes testing through a different product called GEMX. PageFly allows three tests at once on Optimize and ten on Accelerate, and EComposer Pro runs one test at a time.
Instant starts A/B test sessions on Pro, with 10k sessions, and Omnise tests two versions of a single section. Replo lists tests and heatmaps inside its session-based plans. Decide whether you will really run experiments, because many small stores never do. If you will, compare the cost of the page plan plus the testing plan, because the sum is the real price.
Ask whether testing is a separate product
Note how many tests run at once
Add testing and page plan costs together
Theme apps or Hydrogen: matching a builder to your Shopify storefront
Most builders here are installed from the Shopify App Store and work inside an ordinary theme, including LayoutHub, Foxify and EComposer. Weaverse is different: it is made for Hydrogen, Shopify's route to custom storefronts, and it bills by view credits, one per Content API request. GemPages describes headless pages compatible with Hydrogen and Oxygen, and Zipify says its apps can run on headless Shopify Plus setups.
Theme and Hydrogen storefronts need different tools. Choosing a Hydrogen builder for a theme store adds engineering work you do not need, while a theme builder cannot edit a custom storefront. Confirm which one your store runs before you compare prices, and ask the vendor in writing whether your plan covers it.
Confirm theme or Hydrogen storefront first
Check how each plan meters traffic
Ask which setups the vendor supports
Reading Shopify page builder price pages that hide some of the numbers
Several vendors in this market make comparison harder than it should be, and the gaps are not small. Foxify's pricing docs give no amounts and point to the app dashboard, and Omnise showed no prices on the pages read. LayoutHub warns that prices may vary with its campaigns. GemPages lists yearly prices but says new customers get monthly plans only, and Zipify bills every 30 days rather than monthly.
Shogun mixes page counts with monthly tracked users, and Weaverse charges by views. Treat any hidden amount as a reason to try a development store first and read the plan screen before committing. Keep a note of every gap you find. Write the monthly figure you would actually pay beside each app, not the headline.
Trial on a development store first
Record monthly cost, not annual headlines
Ask for prices the page does not show
What goes wrong most often when buying shopify page builders
Choosing on template count alone, when EComposer's own site gives two different totals and the limit that matters is live pages.
Treating a free plan as a route to going live, when Shogun's Draft Mode publishes nothing and Foxify's entry plan is for exploring only.
Forgetting traffic-based pricing, so a Weaverse or Replo plan rises with views or sessions after a successful campaign.
Buying a testing add-on without a test plan, when PageFly, Instant and EComposer already limit how many experiments run at once.
07
Frequently asked questions
6 answers
What are the best shopify page builders in 2026?
Instant takes first place among the 11 we reviewed. Instant takes first place as a single-product Dutch company with every plan priced on the page, in euros, from a free entry level upward.
Pages publish straight to your theme, so leaving is simple. The limits arrive early: the free level allows one published page and one theme section, and A/B test sessions only start on Pro. Hosting is not described.
Which shopify page builders publish their pricing?
The ones that do, with the model each states:
Instant: Published monthly plans in euros, a free forever entry level, and a 7-day trial on Starter only.
EComposer: Four published monthly tiers, a free forever entry, seven-day trials on the paid ones, blog posts priced separately.
GemPages: Published monthly plans with an untimed free entry and no card needed; new customers are offered monthly billing only.
PageFly: Published monthly tiers priced by page count, plus a free forever entry level.
LayoutHub: Monthly subscription published on the home page, charged from sign-up until uninstall, amounts shift with campaigns, free entry level.
Zipify Pages: Published monthly plans billed every 30 days through the Shopify invoice, with a 14-day trial on all three and ten percent off yearly.
Replo: Published plans sized by monthly visitor sessions and billed annually, with a free forever entry.
Shogun: Published monthly or yearly plans per module, sized by published pages and monthly tracked users, with a free draft mode.
Everything else on the list is priced on request.
Is there a free shopify page builder?
Foxify offer a free tier or a free self-hosted edition.
Where are these shopify page builder vendors established?
Across 3 countries (Elsewhere 8, North America 2, Europe 1):
Instant: Netherlands.
EComposer: Not stated by the vendor.
GemPages: Not stated by the vendor.
PageFly: Not stated by the vendor.
LayoutHub: Not stated by the vendor.
Zipify Pages: United States.
Foxify: Not stated by the vendor.
Weaverse: Not stated by the vendor.
Omnise: Not stated by the vendor.
Replo: United States.
Shogun: Not stated by the vendor.
What should you use instead of Instant?
Second is EComposer, which suits Shopify-only merchants wanting popups, upsells and testing from one app. Third is GemPages, which suits Merchants who want funnels and upsell pages beside ordinary landing pages.
Who should not buy Instant?
Merchants who need split tests on a low plan. Starter carries no A/B test sessions, so any split testing means moving up to Pro..
Missing from this shopify page builders ranking? Contact us with a short description of the product and its users. Adding it is an editorial choice, and software advice explains what a listing does and does not involve.
