Digital Strategy Course
A digital strategy course from The Knowledge Engineers will help you increase your digital knowledge and skills. Attendees on the course will learn an introduction to digital strategy.
Level: Acceleration course
Who is it for?
Those who need an introductory knowledge of digital strategy
Learning outcome
Learn how to create and action a successful digital strategy to maximise success.
What will you learn?
- How digital has changed consumer behaviour
- Understand how digital impacts the business landscape and the marketing mix
- Learn how to interrogate a brief to ensure the right objectives are set
- How to target the right audiences and gain insight into them
- How to identify the role of digital within a marketing strategy
- Learn how to put insight into action to develop an integrated marketing mix
- How to integrate a digital strategy in to the rest of the marketing plan
- How to measure and optimise campaigns
Duration: 1 day
Browse more digital training courses
- Digital Acceleration Intensive
Digital Creative
Digital Project Management
Customer Relationship Marketing (CRM)
Digital Display Advertising
Introduction to Digital Ad Sales
Measurement & Optimisation
Mobile Marketing
Digital Strategy
Digital PR
Search Marketing - Digital Ad Sales
Ecommerce and Direct to Consumer
Data & Real Time Optimisation
Mobile Practitioners
Integrated Planning & Strategy
Project Management for Project Managers
Search PPC Advertising
Search Engine Optimization (SEO)
Social Media Community Management
Facebook Marketing
Twitter Marketing
Pinterest Marketing
Content Strategy and Distribution
Digital Video Advertising - Knowing and Managing Your Customer in a Digital World
Effective Marketing-Led Innovation
Campaign Strategy, Planning and Management in a Digital World
Developing Business & Marketing Strategies in a Digital World
Mobile Strategy & Best Practice
Working with Agencies and Partners
Marketing Measurement and Evaluation in a Digital World
Social Media Strategy and Best Practice for Managers
A digital strategy training course from The Knowledge Engineers will help you increase digital knowledge and skills. Contact our digital marketing experts today to discuss your training needs.