Digital Acceleration Intensive Course

A digital acceleration intensive course from The Knowledge Engineers will help you rapidly increase your digital marketing knowledge and skills. Attendees on the course will fast track their knowledge with this introductory course.

Level: Acceleration course

Who is it for?
Those starting out in digital marketing who need to fast track their digital knowledge with an intensive introductory course.

Learning outcome
Gain a comprehensive knowledge of the new digital world fast. By the end of this course you will understand the basic principles of digital marketing and the key digital marketing disciplines like social, search, and mobile marketing. You will appreciate the key digital consumer trends changing marketing strategy rapidly. Delegates will learn how to start to manage digital marketing programs and integrate digital into marketing strategy.

What will you learn?

• The impact of technology on consumers and how it changes buying behaviour
• Introduction to digital strategy
• The new advertising landscape from agencies to platforms
• Key digital tools and how to use them to create campaigns
• How to create and drive engagement with consumers
• An overview of the core digital marketing disciplines:
  • Search marketing
  • Social media marketing
  • Digital display advertising
  • Mobile marketing
  • How to start measuring and optimising digital activity

Duration: 2 or 3 days

Browse more digital training courses

• Acceleration courses
• Practitioner courses
• Client master classes

• Digital Acceleration Intensive
  Digital Creative
  Digital Project Management
  Customer Relationship Marketing (CRM)
  Digital Display Advertising
  Introduction to Digital Ad Sales
  Measurement & Optimisation
  Mobile Marketing
  Digital Strategy
  Digital PR
  Search Marketing
• Digital Ad Sales
  Ecommerce and Direct to Consumer
  Data & Real Time Optimisation
  Mobile Practitioners
  Integrated Planning & Strategy
  Project Management for Project Managers
  Search PPC Advertising
  Search Engine Optimization (SEO)
  Social Media Community Management
  Facebook Marketing
  Twitter Marketing
  Pinterest Marketing
  Content Strategy and Distribution
  Digital Video Advertising
• Knowing and Managing Your Customer in a Digital World
  Effective Marketing-Led Innovation
  Campaign Strategy, Planning and Management in a Digital World
  Developing Business & Marketing Strategies in a Digital World
  Mobile Strategy & Best Practice
  Working with Agencies and Partners
  Marketing Measurement and Evaluation in a Digital World
  Social Media Strategy and Best Practice for Managers

A digital acceleration intensive training course from The Knowledge Engineers will help you increase digital knowledge and skills. Contact our digital marketing experts today to discuss your training needs.