CRM Training Courses

A CRM training course from The Knowledge Engineers will help you increase digital marketing knowledge and skills. Attendees on this training course will learn an introductory level of CRM marketing.

Title: Customer Relationship Marketing (CRM)

Level: Acceleration course

Who is it for?
Those who need an introduction to Customer Relationship Marketing (CRM).

Learning outcome
Learn how to implement the basic principles of CRM to communicate and drive brand loyalty through email, SMS and social media to drive successful campaigns.

What will you learn?

• An introduction to CRM strategy
• How to use the latest technology and multiple platforms to your benefit
• Segmentation and trigger communications
• Creating customer personas to develop personalised  and customised communications
• Turning customer knowledge into campaigns
• Customer annoyance factors to avoid
• Determining the right message frequency

Duration: 1 day

Browse more digital training courses

• Acceleration courses
• Practitioner courses
• Client master classes

• Digital Acceleration Intensive
  Digital Creative
  Digital Project Management
  Customer Relationship Marketing (CRM)
  Digital Display Advertising
  Introduction to Digital Ad Sales
  Measurement & Optimisation
  Mobile Marketing
  Digital Strategy
  Digital PR
  Search Marketing
• Digital Ad Sales
  Ecommerce and Direct to Consumer
  Data & Real Time Optimisation
  Mobile Practitioners
  Integrated Planning & Strategy
  Project Management for Project Managers
  Search PPC Advertising
  Search Engine Optimization (SEO)
  Social Media Community Management
  Facebook Marketing
  Twitter Marketing
  Pinterest Marketing
  Content Strategy and Distribution
  Digital Video Advertising
• Knowing and Managing Your Customer in a Digital World
  Effective Marketing-Led Innovation
  Campaign Strategy, Planning and Management in a Digital World
  Developing Business & Marketing Strategies in a Digital World
  Mobile Strategy & Best Practice
  Working with Agencies and Partners
  Marketing Measurement and Evaluation in a Digital World
  Social Media Strategy and Best Practice for Managers

A CRM training course from The Knowledge Engineers will help you increase digital knowledge and skills. Contact our digital marketing experts today to discuss your training needs.

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